A Discussion on Trends in B2B Social Media
I was fortunate enough to be interviewed by review on the topic of social media for B2B brands. Some of the things…
B2B social media
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Can B2B Brands Inspire?
When you think of five brands that inspire you which names come to mind? Think of a few right now….
Stop Throwing Paint Against the Wall
Social media continues to change the way brands communicate with stakeholders. Its introduction into the our arsenal of tactics has…
Craft Work: What’s Your B2B Expertise?
It seems we continue to reap the rewards as marketers of the latest digital improvements — from dashboards to metrics…
Do B2B Companies Need Social Media?
This question was posed to me by Paul Gillin for a Q&A I did with him for BtoB Magazine. There are a number…
SXSW: We Still Need to Get Together in the Real World?
How ironic that 25,000 digitally connected interactive pros have to fly to Austin each year to network with each other…
B2B Voices @ SXSW
Kate and I will be down in Austin the next few days with 40,000 of our close personal friends to…
For Immediate Release: A Discussion on B2B Social Media
I had the privilege of joining Shel Holtz and Neville Hobson the week of February 11 on their show for a discussion on B2B social…
Where Does Facebook Fit in Your B2B Communications Plan?
It’s been a media frenzy for Facebook surrounding it’s recent IPO and reaching one billion users around the world. Some now believe that Facebook’s target…
Three Things B2B Communicators Can Learn from the Olympics
One of the benefits of living in London was the opportunity to attend and be a part of the Olympic…
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