LinkedIn Showcase Pages Put More Focus on Customers
I’m a long-time believer in using LinkedIn Groups to create communities for B2B brands. In fact, I’ve been using the…
Thoughts on B2B marketing and PR in the new age…
I’m a long-time believer in using LinkedIn Groups to create communities for B2B brands. In fact, I’ve been using the…
There was a great post I read last week from Gary Vaynerchuk. You can read it in its entirety here, but if you…
A manifesto should be something that motivates and inspires you as well as others. It should be a guide for your beliefs and values…
Recent news of Twitter’s IPO have many stakeholders in social media wondering what’s next. In fact, we should see the IPO…
I was fortunate enough to be interviewed by review on the topic of social media for B2B brands. Some of the things…
One of the more challenging aspects of any career in B2B communication is creativity. There are many angles to this…
If you missed it, in June PwC published a report about where the digital media market is going (Entertainment and Media Outlook: 2013-2017) and…
Another year and another father’s day. I now understand why this was my father’s favorite holiday (mine too) and why he kept all…
When you think of five brands that inspire you which names come to mind? Think of a few right now….
The “human mind is a story processor, not a logic processor,” says Jonathan Haidt in a story last week in Scientific…